Angela Dimarco
Chief Creative Officer / Brand Navigator
ANNOUCEMENT!
August 2023: The Thirsty Creative Group has been absorbed into Uniquely Phenom Collaboration’s suite of services. UPC’s mission is to empower humans with resources and opportunities to collaborate and authentically connect with each other. With our new Creative Services division, we can assist with personal and professional brand development and really help individuals and organizations put their best foot forward.
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Angela, a pure entrepreneur at heart, has founded UPC Creative Services (formally The Thirsty Creative Group), FindUniquelyU.com, Phenom Publishing, and the mothership Uniquely Phenom Collaboration (UPC).
Prior to entrepreneurship, Angela spent her formative years working at some amazing advertising agencies in NYC, including Draft Worldwide, Digitas, and RAPP, the design firm C3, Inc., DiMassimo Brand Advertising, and Saatchi & Saatchi X. Over many late nights, Angela helped in creating on-brand, effective work across all mediums for American Express, Verizon, Merck-Medco, AOL, Real Simple Magazine, Virgin Mobile USA, The New York Times, The Plaza Hotel and Mercedes-Benz, gaining invaluable experience working on these huge national brands.
It was with a desire to work directly with clients as partners, an intuitive knack for solving strategic and visual challenges, and the passion to help small businesses grow that Angela left the world of big agencies and began collaborating with like-minded creative entrepreneurs. In 2010, Angela laid the foundation for The Thirsty Creative Group, a unique agency platform that is equal parts traditional freelance and white-labeled creative services. Angela has sat as the Executive Creative Director for small agencies with big clients and has led diverse teams and vendor partners in building meaningful brand experiences for customers. She has created beautiful brand identities and designed successful marketing initiatives for inspiring clients such as Scholastic, Medpod, Nikon, Performance Physical Therapy, HarborOne Bank, Helen Keller International and Canon.
In 2017, Angela went client-side and joined Visiontron, a manufacturer of crowd control products, as their first in-house Director of Branding & General Marketing. She rebranded the nearly 60-year-old company, created their massive website showcasing over 200 products, and has led her team in implementing a robust marketing strategy.
The pandemic though has led her to get back to her passion of wanting to help “the little guy” by making corporate-level guidance accessible to those who long to reinvent themselves. The original intention was to become a brand coach. But Angela soon realized that there are so many people who offer this type of assistance, and so many people who may not know such services exist. As such, FindUniquelyU.com was born.
FindUniquelyU.com is an uncommon commonplace that brings opportunity for teachers and students with the core essence of finding and nurturing that unique, differentiating factor and value proposition, and shining a light on it as a personal brand. Angela has been known throughout her career as the “Connector” and FindUniquelyU.com is the ultimate platform for her to bring people together who can spark ideas and set dream-achieving action into motion.
In November 2022, with co-collaborator Dana Sardano, Angela co-founded Phenom Publishing. She received her BA in Visual Communications at SUNY Farmingdale and has since been creating compelling commercial art for clients in the marketing/advertising industry. As Phenom Publishing’s Chief Creative Officer, Angela collaborates with Phenom’s authors to create a design for their books that expresses the promise and premise of the experience the reader will have between the covers.
In January 2023, Dana and Angela, having had fallen in love with working with their authors, decided to consolidate the companies to create the parent company Uniquely Phenom Collaboration. They are on a mission to invest their time, energy, and resources into those who invest in themselves with storysharing opportunities to connect, collaborate, and grow.
The “ladies” co-host the hilarious, authentic, and insightful weekly podcast Going Commando with Angela & Dana. If you want to get to know the peeps behind the magic, definitely check it out!
“Angela is that rare and wonderful talent that we could all use more of. She brings deep and rich design skills and couples them with a keen sense of project and client management. She is a major collaborator who contributes on every level, and she has a natural ability to nurture and grow relationships. ”
“Angela is very experienced, and she possesses the skills and knowledge of graphic arts and design to produce wonderful, compelling work. She is amazing in her ability to use her innate sense of creativity to work on many different types of projects such as websites, collateral materials, direct mail pieces and advertising, both print and digital, keeping in mind the needs of the client and the capabilities of the agency. Angela is involved in all aspects of projects from planning to final execution.”
“She’s known in the industry as “The Queen of Awesome,” and I couldn’t think of a better title for Angela. The nickname is fun, confident, playful and creative, all qualities she brings to every job.”